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  FULL TIME FACULTY  
 
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Shobhana Madhavan

Assistant Professor, Human Resources

 

B.E, (Delhi College of Engineering), PGDM (IIM-A) M.P.S (Cornell Univ., USA)

 

e-mail:- m_shobhana@ettimadai.amrita.edu

 
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COURSE
BUSINESS ACROSS CULTURES
 
 

 

Introduction
Interactions between countries are growing exponentially in the globalized business environment of today. Even if a company is not going global, it may be either buying or selling to foreign firms or subsidiaries of foreign firms. The international and multi-cultural work environments of today provide new challenges to business managers. Current business magazines have often been focusing on Indian companies going global. Again, many corporates in India are staffed or headed by nationals from other countries. As business executives in these companies, your success will be influenced by your multicultural sensitivity, and your ability to understand both the challenges and the opportunities that these environments provide. The goal of this course is to expose you to a way of thinking that increases your ability to understand the influences of culture on organizational practices.

The course will cover:
• Communicating and negotiating across cultures
• The impact of culture on motivation and leadership
• Functioning of multinational teams
• Cross-cultural dimensions of marketing

Text Book
Deresky, Helen. 2006. International Management: Managing Across Borders and Cultures. 5th Edition. Pearson-Prentice Hall. New Delhi

References: (On Reserve in the Library)
1. Harris, Philip and Robert Moran. Managing Cultural Differences
2. Sinha, Jai B.P. 2004. Multinationals in India. Managing the Interface of Cultures. Sage Publications. New Delhi
3. Hodgetts Richard and Luthans, Fred. 2004. International Management: Culture, Strategy and Behaviour. Tata McGraw Hill. New Delhi
4. Gupta, Vipin. 2004. Transformative Organizations: A Global Perspective. Sage Publications, New Delhi.
5. Rarick, Charles A.2003. Cases and Exercises in International Business. Prentice Hall New Jersey.

Usefull Websites

www.executiveplanet.com

 

www.getcustoms.com

 

 

www.travlang.com

www.lonelyplanet.com

www.geert-hofstede.com

www.kwintessential.co.uk

www.expatcoach.com

AND MANY MORE...

www.expatfocus.com

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Course Evaluation

Individual Component

 

Quiz 1 and Quiz 2

5% each. Total 10%

Individual Paper

10%

Mid-term Exam

25 %

End term Quiz

10%

 

Group Components ( Each group to have 6 members)

 

Group Role Play/ Presentation

5%

Group Case Write-up (3) 5x3

15%

Management Game

25% (10% Documentation, 15% Execution)

Expectations from the students (Your contract with me!!)
I expect that each of you is in the class because you have an interest in this fascinating field of cross-cultural management. We will try and have fun while maintaining rigour in the class.

Here are some guidelines for the evaluation components:

Guidelines for Individual Paper
Identify your own key values, attitudes, behaviours which are shaped by your national culture, your gender, age, ethnic background, upbringing, caste, religion, etc. This could be accompanied by meaningful behavioural examples. Select any country and identify the cultural dimensions of your assigned country. Imagine that your organization has sent you for a one-year assignment to that country. Identify the challenges you are likely to face in your personal life living in your assigned country and what steps you will take to overcome them. Add any other personal reflections.

Original papers, where you integrate material you have read from websites and books with your own personal upbringing will be appreciated. References are a must. Papers where dimensions of culture and customs are blindly copied will be marked down. The paper should be about 8-10 pages long (double-spacing, font size 12).

Guidelines for Management Game
You have to design a management game which will test the cross cultural knowledge of participants. Games which test cross-cultural management skills will be valued more than games which just test general knowledge on cultures. The game should have a major component with a duration of less than 30 minutes so that it can be played in class (additional components may be created). Your group may focus on a particular region in the world if it wants. Complete documentation of the game is to be submitted so that it can be played by anyone even if group members are absent.

Case Write Up/ Case Presentation
Each group will have to submit three write-ups on cases (answers to specific questions given in the case) before the start of the class on which the case is to be discussed. Each group will be assigned the three cases at the beginning of the term. Each group will also have to present one assigned case before the class in any creative and interesting manner.

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Tentative schedule of Classes
(There may be some changes as the course progresses)

Sessions

Date

Topic

Case, Exercise

1

Oct. 3

Introduction

Formation of Groups

2.

Oct 5

Let’s Dive into Culture, Reading: Deresky, Chapter 3

Exercise: The Tower of Babel

3.

Oct 6

Cultureand Commu-nication Reading: Deresky, Chapter 4

Case 1: Joe Bosch Send an Email (ftp)

4.

Oct 10

Dimensions of Culture Reading: Deresky, Chapter 3 Websites on Sweden and USA

Case 2: Trouble at Computex Corporation (Deresky p130)

5.

Oct 12

Dimensions of Culture

Websites on France and UK

Case 3: Au Revoir, Mrs. Williamson (ftp) (Rarick p140).
QUIZ 1

6.

Oct 13

Dimensions of Culture

Websites on Japan and USA

Case 4: Moto Coming to America (Deresky p231)

7.

Oct 17

Negotiating in Different Cultures Reading: Deresky, Chapter 5

Websites on Germany and Spain

Case 5 : Martinez Construction Co in Germany (Deresky p190)

8.

Oct 19

Negotiating in Different Cultures
Reading: Deresky, Chapter 5

Case 6: Guanxi in Jeopardy
(Deresky p224)

9.

Oct 20

Cross Cultural Marketing

TBA
Individual Paper Due

10.

Oct 26

Cross Cultural Marketing

TBA
QUIZ 2

11.

Oct 27

Cross Cultural Marketing

TBA

12.

Oct 31

International Etiquette

Game Outline Due

13.

Nov 2

Managing Across Cultures
Reading: Jai B.P.Sinha,
The Interface of Cultures (ftp)

Case 7: The KIMCO (ftp).(Sinha p210)

14.

Nov 3

Managing Across Cultures Reading: Jai B.P.Sinha, The Interface of Cultures (ftp)

Case 8: The VM (ftp) (Sinha p183)

15.

Nov 14

Multicultural Teams
Deresky: p400
Scheider and Barsoux: The multicultural team

TBA

16.

Nov 16

Multicultural Teams

Case: TBA

17.

Nov 17

Motivation
Reading: Deresky, Chapter 11

Case 9: A Naïve Sahib in India (ftp). (Rarick, p136).

18.

Nov 21

Leadership

Reading: Deresky, Chapter 11

Case 10: Sir Richard Branson’s Planes, Trains, Resorts and Colas: (Deresky, p449)

19.

Nov 23

Sociocultural Context of HRM Reading: Deresky, Chapter Chapter 10

Exercise: Who to Hire??

20.

Nov 27

National Context of HRM

Case 11: TBA

21.

Nov 28

Integrative Case

TBA

22.

Nov 30

TBA

 

23.

Dec 1

Student Management Game

 

24.

Dec 5

Student Management Game

 

25.

Dec 7

Student Management Game

 

26.

Dec 8

Student Management Game

 

Important Dates
October 12 : Quiz 1
October 20 : Paper 1 Due
October 26 : Quiz 2
October 31 : Outline of Management Game D

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