Shweta Premanandan currently serves as Assistant Professor at the School of Business, Coimbatore Campus, and a part time PhD scholar at ASB. She holds a Bachelor’s degree in Computer science engineering and a Master’s degree in Business Administration.
Her field of study is information system adoption, with a specific focus on culture. Her research interests include Human Computer Interaction, technology use and non-use, culture and management, e-government systems and business analytics. She is currently working on the area of technology use with focus on culture.
- Ph. D., Amrita School of Business, Ongoing
- M. B.A., Amrita School of Business, 2009
- B. E., Charotar Institute of Technology, Gujarat University, Computer Science, 2006
Honors, Awards, & Grants
- Visiting Researcher to Health, Technology and Organisation (HTO) Research Group at the Department of IT, Uppsala University, Sweden, since 2015.
- Assistant Professor, Amrita School of Business, 2018-present
- Faculty Associate, Amrita School of Business, Coimbatore, 2012-2018
Teaching Experience (MBA and Undergraduate)
- Management Information Systems
- Introduction to R and Python Programming
- IT Business Analysis
- Attended Scale Development Workshop at Department of Maangement, IIT Madras in 2016.
- Attended Summer School jointly organized by University of Groningen (Netherlands) and Amrita School of Business (India) on “Learning from Others” Research Methodology Workshop on Literature review and Replication in 2019.
- Ongoing work includes projects on topics such as gender studies in cross-cultural e-government adoption, social media adoption and cross-cultural celebrity endorsement.
Publication Type: Conference Paper
Year of Publication
S. Banerji and Premanandan, S., “AKSHAYA: Empowering People through IS”, in International Conference on Business Management & Information Systems, Singapore, 2012.
- Premanandan, S., Kumar, D., Cajander, Å., Devanathan, S., (Working paper). A Study of Adoption of Social Media Platform among Millennials: A Comparison between Emerging and Developed Markets. Internet Research.