B. Keerthana, student of Amrita School of Business, Coimbatore, presented the Business Research Project Poster on the topic "Impact of Gender and Vocation on Social Personal Identities, General Causality Orientation & Autotelic Disposition in Service Professionals". The academic mentor of the project is Dr. R. G. Priyadarshini, Associate Professor, Amrita School of Business, Coimbatore.