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Program Overview

Academics

B. Sc. in Visual Media at School of Arts and Sciences is a three year undergraduate program for who have passed their higher secondary examinations. Visual media now plays a vital role in marketing, promotions, entertainment.

To serve the growing need for professionals in the field of Visual Media, School offers a uniquely incorporated combination of innovative media theories and practical works, designed to foster the critical understanding and creative use of the audio-visual media. This mainly involves the study of language, multimedia and animations techniques. The students also acquire gross knowledge on printing, broad casting, animation works and graphic designing techniques. On completing this course, the students will be placed as a web designer, advertising designer, graphic designer, instructor, and illustrator, event manager, or visualization artist; in any printing, publishing, design, or event management related fields.

Academics

B. Sc. in Visual Media at School of Arts and Sciences is a three year undergraduate program for who have passed their higher secondary examinations. Visual media now plays a vital role in marketing, promotions, entertainment.

To serve the growing need for professionals in the field of Visual Media, School offers a uniquely incorporated combination of innovative media theories and practical works, designed to foster the critical understanding and creative use of the audio-visual media. This mainly involves the study of language, multimedia and animations techniques. The students also acquire gross knowledge on printing, broad casting, animation works and graphic designing techniques. On completing this course, the students will be placed as a web designer, advertising designer, graphic designer, instructor, and illustrator, event manager, or visualization artist; in any printing, publishing, design, or event management related fields.

Curriculum

Semester 1
Course Code Course Title L T P Cr
21ENG101 Communicative English 2 0  2 3
Language Paper I 2 0 0 2
21FNA103 Mass Communication – Theories and Models 2 1  0 3
21FNA104 Multimedia Graphics and Animation 3 0  0 3
21FNA102 Introduction to Visual Arts 2 1 0 3
21FNA105 Technological Foundation for Visual Media 2 1  0 3
21FNA101 Digital Graphic Designing Practice 0 1 2 2
21FNA181 Photography Practice 0 2 2 3
21CUL101 Cultural Education I 2 1 0 3
Total 24
Semester 2
Course Code Course Title L T P Cr
21ENG111 Professional Communication 1 0  2 2
Language Paper II 2 0 0 2
21FNA113 Print Journalism and Feature Writing 2 1  0 3
21ENV200 Environmental Science and Sustainability 3 0  0 3
21FNA111 Basics of Digital Video Production 2 1 0 3
21FNA184 Basics of Digital Video Production Lab 0 2  2 3
21FNA112 Introduction to Audio 2 0 0 2
21FNA183 Audiography Lab. 0 1 2 2
21FNA182 Advanced Digital Designing Practice 0 1 2 2
21CUL111 Cultural Education II 2 0 0 2
Total 24
Semester 3
Course Code Course Title L T P Cr
21SSK201 Life Skills I 1 0  2 2
21FNA201 Broadcast Journalism 2 1 0 3
21FNA284 Broadcast Journalism Practice 0 1  2 2
21FNA203 Web Publishing 2 1  0 3
21FNA285 Web Publishing Lab 0 1 2 2
21FNA283 Basics of Animation Lab 0 2  2 3
21FNA281 Advanced Digital Video Production Lab 0 2 2 3
21FNA282 Anchoring and Media Presentation Skills 0 1 2 2
21AVP201 Amrita Value Programme I 1 0 0 1
21FNA202 Introduction to Advertising 3 1 0 3
Total 24
Semester 4
Course Code Course Title L T P Cr
21SSK211 Life Skills II 1 0  2 2
21FNA211 Film Studies and Analysis 2 1 0 3
21FNA212 Online Journalism 2 1  0 3
Elective A
Elective B
Open Elective I
21FNA286 Layout Designing Practice 0 2 2 3
21CUR111 Current Affairs 1 0 2 2 3
21AVP211 Amrita Value Programme II 1 0 0 1
Total 24
Semester 5
Course Code Course Title L T P Cr
21FNA301 Constitution and Media Ethics 2 1 0 3
21FNA302 Introduction to Media Organizations 2 1 0 3
Elective C 3
Elective D 3
21FNA390* Open Elective II / Live-in-Lab* 3 0 0 3
21FNA391 Minor Project 4
21SSK301 Life Skills III 0 2 2 3
21CUR301 Current Affairs 2 0 2 2 3
Total 24
Semester 6
Course Code Course Title L T P Cr
21FNA398 Internship and Portfolio Presentation 6
21FNA399 Project 10
Total 16
Total 136
Electives
Course Code Course Title L T P Cr
ELECTIVE A (any one)
21FNA331 Fundamentals of Feature Writing 2 1 0 3
21FNA332 Health Communication 2 1 0 3
21FNA333 Introduction to Brand Management 2 1 0 3
21FNA334 Introduction to Screenplay writing 2 1 0 3
21FNA335 Media & Gender Studies 2 1 0 3
ELECTIVE B (any one)
21FNA341 Environmental Journalism 2 1 0 3
21FNA342 Introduction to Typography 2 1 0 3
21FNA343 Public Relations & Corporate Communication 2 1 0 3
21FNA344 Science Communication 2 1 0 3
21FNA345 Visualization Techniques for film Making 2 1 0 3
ELECTIVE C (any one)
21FNA351 Advanced Photography Lab 0 1 4 3
21FNA352 Copy Writing for Advertising Practice 0 1 4 3
21FNA353 Development-Communicational-Video Production Lab 0 1 4 3
21FNA354 Technical and Professional Writing for Media Practice 0 1 4 3
ELECTIVE D(any one)
21FNA361 Art Direction for Advertising Lab 0 1 4 3
21FNA36 Film Appreciation and Analysis Lab 0 1 4 3
21FNA361 Niche Journalism Practice 0 1 4 3
21FNA361 Titling & VFX Lab 0 1 4 3

 

Eligibility

Admission

Eligibility: 50% aggregate in PU/+2 in any discipline or its equivalent or 3-year Polytechnic Diploma

Programme Duration: 3 years (6 Semesters)

Fee Structure

Note:

  • % of Seats based on Total admissions per course
  • Scholarship for 1st year students will be awarded based on the academic performance in both semesters (Odd and Even).
  • For example – First year student will get scholarship benefit in second year.
  • Scholarship will be renewed on request in subsequent years on consistent academic performance by securing a Semester Grade Point Average (SGPA) of
    • 9.5 and above for 5% Students (% of Seats based on total admissions per course)
    • 9.0 and above for 6% Students (% of Seats based on total admissions per course) in each semester without any arrear at any point of time.
Program Fees for the year 2022-2023
Fee Type Slab Seats(%) Tution Fee
Per Year
  Scholarship Fee 1 5% 40,000
  Scholarship Fee 2 6% 60,000
Regular Fee 3 89% 80,000
College Caution Deposit  –  ₹ 3000

Why Amrita

The top reasons to choose Amrita for your career

601-800th

World University Rankings 2019

141

BRICS Rankings 2020

801–1000th

World University Rankings 2019

168th

BRICS University Rankings 2020

5th

India University Rankings 2022

16th

Overall Rankings 2022
ranking
5th Best
University in India
ranking
Amrita Ranked No.1 in India Top 100 in The World
ranking
Topmost
‘A++’ Grade

Contact Us

Mysuru Campus

Admission Convenor
Mobile: +91 9945531123
Email: admissions@my.amrita.edu

Admission Team
Phone: 0821 – 2973999
Mobile: +91 8792911234,
+91 8951311234, +91 8296230123,
+91 8296220123
Email: mysuruadmissions@amrita.edu

Admissions Apply Now