B. Sc. in Visual Media at School of Arts and Sciences is a three year undergraduate program for who have passed their higher secondary examinations. Visual media now plays a vital role in marketing, promotions, entertainment.
To serve the growing need for professionals in the field of Visual Media, School offers a uniquely incorporated combination of innovative media theories and practical works, designed to foster the critical understanding and creative use of the audio-visual media. This mainly involves the study of language, multimedia and animations techniques. The students also acquire gross knowledge on printing, broad casting, animation works and graphic designing techniques. On completing this course, the students will be placed as a web designer, advertising designer, graphic designer, instructor, and illustrator, event manager, or visualization artist; in any printing, publishing, design, or event management related fields.
| Course Code | Course Title | L | T | P | Cr | ES |
| 18ENG101 | Communicative English | 2 | 0 | 2 | 3 | A |
| Language Paper I | 2 | 0 | 0 | 2 | B | |
| 18FNA101 | Mass Communication ‐ Theories and Models | 2 | 1 | 0 | 3 | C |
| 18FNA102 | Multimedia Graphics and Animation | 3 | 0 | 0 | 3 | D |
| 18FNA111 | Introduction to Visual Arts | 1 | 1 | 0 | 2 | C |
| 18FNA113 | Technological Foundation for Visual Media | 2 | 1 | 0 | 3 | G |
| 18FNA181 | Multimedia Graphics and Animation Lab. 1 | 0 | 1 | 2 | 2 | L1 |
| 18FNA105 | Introduction to Photography | 1 | 1 | 3 | 3 | D |
| 18CUL101 | Cultural Education I | 2 | 0 | 0 | 2 | F |
| TOTAL | 23 |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18ENG121 | Professional Communication | 1 | 0 | 2 | 2 | A |
| Language Paper II | 1 | 0 | 2 | 2 | B | |
| 18FNA103 | Print Journalism and Feature Writing | 2 | 1 | 0 | 3 | E |
| 18FNA112 | Photography | 2 | 1 | 0 | 3 | D |
| 18FNA114 | Videography and Video Editing I | 2 | 1 | 0 | 3 | G |
| 18ENV300 | Environmental Science and Sustainability | 3 | 0 | 0 | 3 | H |
| 18FNA183 | Photography Lab. | 0 | 1 | 2 | 2 | L1 |
| 18FNA184 | Multimedia Graphics and Animation Lab. 2 | 0 | 1 | 2 | 2 | L2 |
| 18FNA185 | Videography and Video Editing Lab. I | 0 | 1 | 2 | 2 | L3 |
| 18CUL111 | Cultural Education II | 2 | 0 | 0 | 2 | F |
| TOTAL | 24 |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18SSK201 | Life Skills I | 1 | 0 | 2 | 2 | G |
| 18FNA201 | Broadcast Journalism | 2 | 1 | 0 | 3 | A |
| 18FNA202 | Introduction to Advertising | 3 | 1 | 0 | 4 | B |
| 18FNA203 | Web Publishing | 2 | 1 | 0 | 3 | C |
| 18FNA204 | Videography and Video Editing II | 2 | 1 | 0 | 3 | D |
| 18FNA281 | Broadcast Journalism Practice | 0 | 0 | 2 | 1 | L1 |
| 18FNA282 | Multimedia Graphics and Animation Lab. 3 | 0 | 1 | 2 | 2 | L2 |
| 18FNA283 | Videography and Video Editing Lab. II | 0 | 1 | 2 | 2 | L3 |
| 18FNA284 | Web Publishing Lab. | 0 | 0 | 2 | 1 | L4 |
| 18AVP201 | Amrita Value Programme I | 1 | 0 | 0 | 1 | F |
| 18FNA288 | Introduction to Audio | 0 | 1 | 2 | 2 | |
| TOTAL | 24 |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18SSK211 | Life Skills II | 1 | 0 | 2 | 2 | G |
| 18FNA211 | Film Studies and Analysis | 2 | 1 | 0 | 3 | A |
| 18FNA213 | Web Journalism and Content Writing | 2 | 1 | 0 | 3 | C |
| Elective A | 3 | 0 | 0 | 3 | D | |
| Elective B | 0 | 0 | 2 | 3 | E | |
| Open Elective I | 0 | 0 | 2 | 3 | J | |
| 18FNA285 | Anchoring and Media Presentation Skills | 0 | 0 | 2 | 1 | L1 |
| 18FNA286 | Audiography Lab. | 0 | 0 | 2 | 1 | L2 |
| 18FNA287 | Critical Viewing and Reading Analysis Lab. | 1 | 0 | 0 | 1 | L3 |
| 18FNA289 | Video Production Lab. | 0 | 0 | 1 | 1 | L5 |
| 18AVP211 | Amrita Value Programme II | 1 | 0 | 2 | 1 | F |
| 18CUR211 | Current Affairs 1 | 2 | 1 | 0 | 1 | |
| TOTAL | 23 |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18FNA301 | Constitution and Media Ethics | 2 | 1 | 0 | 3 | A |
| 18FNA302 | Introduction to Media Organizations | 2 | 1 | 0 | 3 | B |
| Elective C | 3 | D | ||||
| Elective D | 3 | E | ||||
| Open Elective II / Live‐in‐Lab. | 3 | 0 | 0 | 3 | J | |
| 18FNA390 | Minor Project (Optional) leading to Paper Publication | 4 | P1 | |||
| 18SSK301 | Life Skills III | 1 | 0 | 2 | 2 | G |
| 18CUR301 | Current Affairs 2 | 0 | 0 | 1 | 1 | |
| TOTAL | 22 |
| Course Code | Course Title | Cr | ES |
| 18FNA392 | Internship and Portfolio Presentation | 6 | P1 |
| 18FNA399 | Project | 10 | P |
| SUB TOTAL | 16 | ||
| TOTAL : 132 |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18FNA231 | Development Communication | 2 | 1 | 0 | 3 | D |
| 18FNA232 | Introduction to Brand Management | 2 | 1 | 0 | 3 | D |
| 18FNA233 | Web Designing | 2 | 1 | 0 | 3 | D |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18FNA241 | Advertising Case Studies | 2 | 1 | 0 | 3 | E |
| 18FNA242 | Introduction to Niche Journalism | 2 | 1 | 0 | 3 | E |
| 18ELL234 | Technical and Professional Writing | 2 | 1 | 0 | 3 | E |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18FNA331 | Art Direction for Advertising | 1 | 1 | 3 | 3 | D |
| 18FNA332 | Public Relations and Corporate Communication | 2 | 1 | 0 | 3 | D |
| 18FNA333 | Research Methods for Media Studies | 2 | 1 | 0 | 3 | D |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18FNA341 | Copy Writing for Advertising | 2 | 1 | 0 | 3 | E |
| 18FNA342 | Online Marketing | 2 | 1 | 0 | 3 | E |
| 18FNA343 | Short Film Making | 1 | 1 | 3 | 3 | E |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18HIN101 | Hindi I | 2 | 0 | 0 | 2 | B |
| 18KAN101 | Kannada I | 2 | 0 | 0 | 2 | B |
| 18MAL101 | Malayalam I | 2 | 0 | 0 | 2 | B |
| 18SAN101 | Sanskrit I | 2 | 0 | 0 | 2 | B |
| 18TAM101 | Tamil I | 2 | 0 | 0 | 2 | B |
| Course Code | Course Title | L | T | P | Cr | ES |
| 18HIN111 | Hindi II | 1 | 1 | 0 | 2 | B |
| 18KAN111 | Kannada II | 1 | 1 | 0 | 2 | B |
| 18MAL111 | Malayalam II | 1 | 1 | 0 | 2 | B |
| 18SAN111 | Sanskrit II | 1 | 1 | 0 | 2 | B |
| 18TAM111 | Tamil II | 1 | 1 | 0 | 2 | B |
Duration: 3 years (6 Semesters)
10+2 any stream with 50% marks (Girls Only)
50% aggregate in PU/+2 in any discipline or its equivalent or 3-year Polytechnic Diploma
Will be updated soon
| Program Fees for the year 2021-2023 | ||||
| Campus | Tuition Fees per sem |
Tuition Fees Total |
Hostel & Mess Per Year |
|
| Kochi | * | # | ||
| Mysuru | * | # | ||
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