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program overview

Prepare for a career in B. Sc. Visual Media

B. Sc. in Visual Media at School of Arts and Sciences is a three year undergraduate program for girls, who have passed their higher secondary examinations.

Prepare for a career in B. Sc. Visual Media

B. Sc. in Visual Media at School of Arts and Sciences is a three year undergraduate program for girls, who have passed their higher secondary examinations.


Semester I
Communicative English
Language Paper 1
Mass Communication – Theories and Models
Multimedia Graphics and Animation
Introduction to Visual Arts
Technological Foundation for Visual Media
Digital Graphic Designing Practice
Photography Practice
Cultural Education I
Semester II
Professional Communication
Language Paper II
Print Journalism and Feature Writing
Environmental Science and Sustainability
Basics of Digital Video Production
Basics of Digital Video Production Lab
Introduction to Audio
Audiography Lab
Advanced Digital Designing Practice
Cultural Education II
Semester III
Life Skills I
Broadcast Journalism
Broadcast Journalism Practice
Web Publishing
Web Publishing Lab
Basics of Animation Lab
Advanced Digital Video Production Lab
Anchoring and Media Presentation Skills
Amrita Value Programme I
Introduction to Advertising
Semester IV
Life Skills II
Film Studies and Analysis
Online Journalism
Elective A
Elective B
Open Elective I
Layout Designing Practice
Current Affairs 1
Amrita Value Programme II
Semester V
Constitution and Media Ethics
Introduction to Media Organizations
Elective C
Elective D
Open Elective II / Live-in-Lab)
Minor Project
Life Skills III
Current Affairs 2
Semester VI
Internship and Portfolio Presentation
Electives A (Any One) Electives B (Any One)
Fundamentals of Feature Writing Introduction to Typography
Introduction to Brand Management Public Relations & Corporate Communication
Health Communication Science Communication
Media & Gender Studies Environmental Journalism
Introduction to Screenplay writing Visualization Techniques for film Making
Electives C (Any One) Electives D (Any One)
Technical and Professional Writing for MediaPractice Niche Journalism Practice
Copy Writing for Advertising Practice Art Direction for Advertising Lab
Development-Communicational-Video Production Lab Titling & VFX Lab
Advanced Photography Lab Film Appreciation and Analysis Lab
* Two Open Elective courses are to be taken by each student, one each in the 4th and the 5th semesters, from the list of Open Electives offered by the School.
# Students undertaking and registering for a Live-in-Lab project, can be exempted from registering for an Open Elective course in the fifth semester.
Electives (Common to all UG, Integrated Programs)
Advertising Green Marketing Literary Criticism and Theory Science, Society and Culture
Basic Statistics Healthcare and Technology Macro Economics Statistical Analysis
Creative Writing for Beginners History of English Literature Managing Failure Teamwork and Collaboration
Desktop Support and Services Indian Writing in English Media Management The Message of Bhagwad Gita
Development Journalism Industrial Relations and Labour Welfare Micro Economics Understanding Travel and Tourism
Emotional Intelligence Introduction to Ancient Indian Yogic and Vedic Wisdom Micro Finance, Small Group Management and Cooperatives Videography
Essence of Spiritual Literature Introduction to Computer Hardware New Literatures Vistas of English Literature
Film Theory Introduction to Event Management Non-Profit Organisation Web-Designing Techniques
Fundamentals of Network Administration Introduction to Media Personal Effectiveness Organic Farming
Gender Studies Introduction to Right to Information Act Perspectives in Astrophysics and Cosmology Basic Legal Awareness on Protection of Women & Rights
Glimpses of Indian Economy and Polity Introduction to Translation Principles of Marketing
Graphics and Web-designing Tools Linguistic Abilities Principles of Public Relations
Amrita Values Program (Common to all UG, Integrated Programs) Languages (Common to all UG, Integrated Programs)
Paper I and Paper II
Message from Amma’s Life for the Modern World Yoga and Meditation Hindi
Lessons from the Ramayana Kerala Mural Art and Painting Kannada
Lessons from the Mahabharata Course on Organic Farming and Sustainability Malayalam
Lessons from the Upanishads Benefits of Indian Medicinal Systems Sanskrit
Message of the Bhagavad Gita Temple Mural Arts in Kerala  
Life and Message of Swami Vivekananda Organic Farming in Practice
Life and Teachings of Spiritual Masters India Ayurveda for Lifestyle Modification
Insights into Indian Arts and Literature Life Style and Therapy using Yoga

Electives listed above are only indicative. Actual offering will depend on the number of students registering for the courses and availability of faculty. School Administration reserves the right to modify the subjects / curriculum / detailed syllabus as per the topical needs or changes in trends of the academic stream or industry requirements. * One of the electives can be a Live-in-Labs project done over a period of two semesters.




10+2 any stream with 50% marks
* for GIRLS only


 3 Years – 6 Semesters

Fees Structure

To be Updated

Program Fees for the year 2019-2021
Campus Tuition Fees
per sem
Tuition Fees
Hostel & Mess
Per Year
* * * *

Why Amrita

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Amrita Ranked No.1 in India Top 100 in The World
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