Online dictionaries define fast food as cuisine prepared by restaurants that cater more towards speed and low prices than quality or nutritional value. In today’s world of increasing workloads and decrease in free time, everyone is in a rush. Thus, time kept aside to eat is very limited. Fast food restaurants offer a solution to this problem. A fast food restaurant, also known as a quick service restaurant (QSR) within the industry, is a specific type of restaurant that serves fastfood cuisine and has minimal table service. A bluecollar worker can grab a quick bite from any of the fast food restaurants around his business, within the span of 10-15 minutes. These restaurants offer cheap but delicious food, which often lacks much nutritional value. When a franchise opens up a lot of fast food restaurants around the country or around the world, it becomes a fast food restaurant chain.
S. N, S Vishnu, A., Govindan, G., Sreekumar, M., Srinivas, N., and Y Siddarth, S., “Business Analysis of a Fast Food Restaurant Chain”, International Journal of Latest Technology in Engineering, Management & Applied Science (IJLTEMAS), vol. VI, no. XII, 2017.