Publication Type : Journal Article
Publisher : TEAM Journal of Hospitality and Tourism
Source : TEAM Journal of Hospitality and Tourism, Vol.7, Issue 1,27-45
Keywords : Ecotourism, socio-demographic variables, international tourist arrivals, seasonal decomposition
Campus : Coimbatore
School : School of Business
Year : 2010
Abstract : The paper highlights sustainable ecotourism in East Malaysia and focuses on the tourism environment of Sabah and Sarawak, the two states in East Malaysia. It describes the pattern of the monthly international tourist arrivals for 2002 to 2009, and it identifies the peak and lean periods of visitors for East Malaysia by using seasonal decomposition procedures. The paper concludes with the strategic impacts and policy recommendations of tourism development towards sustainable ecotourism for the industry players as well as policy makers.
Cite this Research Publication : K. Jayaraman, Soh Keng Lin, Li Lian Yap and Wooi Leng Ong (2010). Sustainable Ecotourism: The case of East Malaysia, TEAM Journal of Hospitality and Tourism, Vol.7, Issue 1,27-45