ASTHRA 2014, the flagship event of Amrita School of Business Kochi, was inaugurated on 24th January. The signature event was the Social Innovation Conclave. Distinguished speakers like Mr. Biju Varghese, Dr. Prem Nair, Shri Rajeev Mukundan, Dr Rajeev Khosla, Shri. Korath V. Mathew, Smt. Tanie Thomas, Shri K. Paul Thomas, Shri. Diego Guidi and Smt. Rajani Menon shared their views on social innovation.
Prof. Sunanada Muralidharan, Chairperson, Amrita School of Business, delivered the welcome address.
Sampoojya Swami Poornamritananda Puri, General Secretary, Mata Amritanadamayi Math, delivered the benedictory address.
ASTHRA 2014 was officially inaugurated by the dignitaries by lighting the lamp followed by the release of the souvenir ‘Sparsh’.
This was followed by an array of business events and games. Around, 25 colleges from India participated in these events.