BBA in Business Analytics: Navigating the Data-Driven Business Landscape
Dive into the world of data-driven decision-making with our Bachelor of Business Administration (BBA) specializing in Business Analytics. This cutting-edge program is tailored for individuals eager to bridge the gap between business and technology, offering a unique blend of business acumen and analytical expertise.
Comprehensive Curriculum: Delve into courses designed to furnish you with the skills to analyze data, interpret insights, and apply them strategically to solve business challenges. From statistics and data visualization to predictive modeling and machine learning, our curriculum covers all bases.
Industry-Relevant Skills: Our program focuses on the practical application of business analytics tools and techniques. Learn to work with leading analytics software and platforms to make informed decisions and drive business success.
Experiential Learning: Engage in real-world projects, case studies, and internships with industry partners. This hands-on approach ensures you’re not just learning theories but applying them to actual business problems.
Career Prospects: Graduates are poised for success in a variety of roles, including data analyst, business intelligence analyst, marketing analyst, and more. With the growing importance of data across industries, your skills will be in high demand.
Embark on a journey where numbers meet strategy, and become a coveted asset in the landscape of modern business.
Join our BBA in Business Analytics program and turn data into your most powerful tool for success.
Attention Please!
Amrita Vishwa Vidyapeetham has not appointed any Agent or Third-Party Client for securing admission in any programme. Students are hereby requested to contact only the toll-free number on our website for any admission related queries.
– Issued In Public Interest By Directorate Of Admissions And Academic Outreach
3 Years- 6 Semester
10+2 or equivalent any stream with an aggregate minimum of 50% marks from CBSE /State Board/ICSE.
Selection will be based on merit and interview process.
* Refund Policy
| Course | Karnataka Quota Fee Total Fee (Rs.) |
Non-Karnataka Quota Fee Total Fee (Rs.) |
|---|---|---|
| BBA (Specialisation in Business Analytics) | Yearly | Yearly |
| Tuition Fee (Yearly) | 100,000 | 120,000 |
| Caution Deposit (One time) | 4,000 | 4,000 |
| Total (₹) | 104,000 | 124,000 |
| Hostel Fee Structure 2024 – 25 (for new admissions) | |
|---|---|
| Hostel | Total Fee (Rs.) |
| Caution Deposit (One Time) | 4,000 |
| Hostel Fee | 36,000 |
| Mess Fee | 39,000 |
| Total (₹) | 79,000 |
| *Note: Hostel fee will be high, if only two students are accomadated in a room | |
| Additional School Fee | |
|---|---|
| Fee | Rs. |
| Examination fee (Rs.1800/sem) | 3,600 |
| One-time Convocation Fee to be paid in the final year of the Degree Program | 3,500 |
Included in the Fee
|
|
| Course Title | DSC/DSE/OE/AEC/SEC/VAC | Theory/Practical | L T P | Credit |
| Language I | AEC | T | 2 0 0 | 2 |
| English I | AEC | T | 2 0 0 | 2 |
| Financial Accounting | DSC | T | 3 1 0 | 4 |
| Principles of Management | DSC | T | 3 0 0 | 3 |
| Business Skill using PC Lab | SEC | P | 0 0 3 | 2 |
| Economics for Decision Making | DSC | T | 3 0 0 | 3 |
| Mathematics for Business | DSC | T | 2 1 0 | 3 |
| Foundations of Indian Heritage | VAC | T | 2 0 0 | 2 |
| Mastery Over Mind | VAC | T + P | 1 0 2 | 2 |
| Total Credits (A) | 23 |
| Course Title | DSC/DSE/OE/AEC/SEC/VAC | Theory/Practical | L T P | Credit |
| Language II | AEC | T | 2 0 0 | 2 |
| English II | AEC | P | 1 0 2 | 2 |
| Introduction to Marketing Management | DSC | T | 3 1 0 | 4 |
| Business and Organization Systems | DSC | T | 3 0 0 | 3 |
| Banking and Insurance | DSC | T | 2 1 0 | 3 |
| Business Statistics and Operations Research | DSC | P | 3 1 0 | 4 |
| Glimpses of Glorious India | VAC | T | 2 0 0 | 2 |
| I AM TECH | VAC | P / F | ||
| Data Analysis using Excel Lab | SEC | P | 0 0 3 | 2 |
| Total credits (B) | 22 | |||
| Total Credits | 45 |
| Course Title | DSC/DSE/OE/AEC/SEC/VAC | Theory/Practical | L T P | Credit |
| Organizational Behavior | DSC | T | 3 0 0 | 3 |
| Production and Operations Management | DSC | T | 3 0 0 | 3 |
| Mercantile Laws | DSC | T | 2 1 0 | 3 |
| Human Resource Management | DSC | T | 3 1 0 | 4 |
| Elective 1 | DSE | T | 2 1 0 | 3 |
| Accounting Package – Tally Lab | AEC | P | 1 0 2 | 2 |
| Life Skills I | SEC | T | 1 0 2 | 2 |
| Amrita Value Programme I | VAC | T | 1 0 0 | 1 |
| Open Elective I | GE (OE) | T/P | 3 0 0/0 1 2 | 3 |
| Total Credits (C) | 24 |
| Course Title | DSC/DSE/OE/AEC/SEC/VAC | Theory/Practical | L T P | Credit |
| Fundamentals of Costing | DSC | T | 3 1 0 | 4 |
| Environmental Science and Sustainability | VAC | T | 4 0 0 | 4 |
| Financial Management | DSC | T | 3 1 0 | 4 |
| Income Tax Law and Practice | DSC | T | 3 1 0 | 4 |
| Elective 2 | DSE | T | 3 0 0 | 3 |
| Open Elective II | GE(OE) | T/P | 3 0 0/0 1 2 | 3 |
| Life Skills II | SEC | T | 1 0 2 | 2 |
| Amrita Value Programme II | VAC | T | 1 0 0 | 1 |
| Total Credits (D) | 25 | |||
| Total Credits | 94 |
| Course Title | DSC/DSE/OE/AECC/SEC/VAC | Theory/Practical | L T P | Credit |
| Management Information System | DSC | T | 3 1 0 | 4 |
| Introduction to Research Project | DSC | T | 3 0 0 | 3 |
| Consumer Behavior | DSC | T | 3 1 0 | 4 |
| Management Accounting | DSC | T | 3 1 0 | 4 |
| Elective – 3 | DSE | T | 3 0 0 | 3 |
| Open Elective – III | GE(OE) | T/P | 3 0 0/0 1 2 | 3 |
| Life Skills III | SEC | T | 1 0 2 | 2 |
| Total Credits (E) | 23 |
| Course Title | DSC/DSE/OE/AECC/SEC/VAC | Theory/Practical | L T P | Credit |
| Principles of International Business | DSC | T | 3 1 0 | 4 |
| Introduction to Strategic Management | DSC | T | 2 1 0 | 3 |
| Entrepreneurship Development | DSC | T | 4 0 0 | 4 |
| Elective 4 | DSE | T | 3 0 0 | 3 |
| Elective 5 | DSE | T | 3 0 0 | 3 |
| Internship | DSC | P | 4 | |
| Total credits (F) | 21 | |||
| BBA With Specialization in Business Analytics (138 Credits) | ||||
Discipline Specific Electives: Business Analytics
| Course Title | DSC/DSE/OE/AEC/SEC/VAC | Theory/Practical | L T P | Credit |
| Foundations of Business Analytics | DSE | T | 3 0 0 | 3 |
| Data Visualisation Tools -Power BI and Tableau | DSE | T/P | 3 0 0/ 0 1 2 | 3 |
| Foundations of Machine Learning Tools | DSE | T | 3 0 0 | 3 |
| Data Mining | DSE | T | 3 0 0 | 3 |
| Python for Managers | DSE | T | 3 0 0 | 3 |
| Text Analytics | DSE | T | 3 0 0 | 3 |
| Big Data Analytics | DSE | T | 3 0 0 | 3 |
| R Programming | DSE | T/P | 3 0 0/ 0 1 2 | 3 |
General Electives/Open Electives
| Course Title | GE /OE | Theory/Practical | L T P | Credit |
| Green Marketing | T | 3 0 0 | 3 | |
| Digital Banking | T | 3 0 0 | 3 | |
| Project Management | T | 3 0 0 | 3 | |
| Microeconomics | T | 3 0 0 | 3 | |
| Industrial Relations and Labour Welfare | T | 3 0 0 | 3 | |
| Advertising | T | 3 0 0 | 3 | |
| Industrial Psychology | T | 3 0 0 | 3 | |
| Personal Financial Planning | T | 3 0 0 | 3 | |
| Introduction to Accounting | T | 3 0 0 | 3 | |
| Team Building and Leadership | T | 3 0 0 | 3 | |
| Introduction to Tax Planning | T | 3 0 0 | 3 | |
| Working Capital Management | T | 3 0 0 | 3 | |
| Social Media Marketing | T | 3 0 0 | 3 | |
| B2B Marketing | T | 3 0 0 | 3 | |
| Entrepreneurial Finance | T | 3 0 0 | 3 | |
| Introduction to Modern Banking | T | 3 0 0 | 3 | |
| Negotiation and Counselling | T | 3 0 0 | 3 | |
| Non-Profit Organization | T | 3 0 0 | 3 | |
| Principles of Public Relations | T | 3 0 0 | 3 | |
| Teamwork and Collaboration | T | 3 0 0 | 3 | |
| Understanding Travel and Tourism | T | 3 0 0 | 3 | |
| Basic Legal Awareness on
Protection of Women and Rights |
T | 3 0 0 | 3 | |
| Introduction to Event Management | T | 3 0 0 | 3 | |
| Macroeconomics | T | 3 0 0 | 3 | |
| Basics of Management | T | 3 0 0 | 3 | |
| Business Ethics | T | 3 0 0 | 3 | |
| The Story of Indian Business | T | 3 0 0 | 3 | |
| Social issues in Contemporary India | T | 3 0 0 | 3 | |
| Human Resource Development | T | 3 0 0 | 3 |
The top reasons to choose Amrita for your career
Admission Convenor
Mobile: +91 9945531123
Email: admissions@my.amrita.edu
Admission Team
Phone: +(0821) – 2548600
Mobile : +91 8792911234 +91 8951311234 +91 8296230123 +91 8296220123
Email: mysuruadmissions@amrita.edu
Placement Enqueries :
Email: shyamsundarcv@am.amrita.edu
Ph: 0476 -280 5108
For all Application (AOAP) related queries, please contact:
ugadmissions@amrita.edu
