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Prof. Parvathy Venugopal

Assistant Professor (Marketing), Amrita School of Business, Kochi

Qualification: BE, MBA
@amrita.edu
Research Interest: Consumer Psychology, Neuro Marketing, Retro Marketing

Bio

Prof. Parvathy Venugopal is currently serving as Assistant Professor (Marketing), at Amrita School of Business, Kochi Campus. She was awarded MBA 1st Rank from Amrita School of Business and Bachelors in Engineering from Anna University. She is pursuing her PhD with Amrita Vishwa Vidyapeetham. Her research is in the area of neuro marketing, retro marketing and consumer psychology.

Prior joining academia, she was Marketing Communication Manager (Market Intelligence) with Vodafone Idea Limited. She also has five years of teaching experience as visiting faculty.

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