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In Pursuit of Sustainable Rural Enterprises – Sahaj eVillage

Publication Type : Journal Article

Source : Sugyaan, Management Journal of Sivasivani Institute of Management, pp 26-41, Vol 10(II), July-Dec 2018

Url : https://www.researchgate.net/publication/339738371_In_Pursuit_of_Sustainable_Rural_Enterprises_Sahaj_eVillage

Campus : Amritapuri

School : School of Business

Year : 2018

Abstract : The article documents the dilemmas of a national level social enterprise that was implementing an e-governance project of Government of India, to promote and manage village level digital technology driven micro enterprises called Common Service Centers (CSCs), on a "for-profit" platform in the country. The company is caught between balancing the core objective of running e-governance based services on one-side and meet the new set of objectives being pushed by teh government to address the rural financial inclusion goals.

Cite this Research Publication : Acharyulu Ramana A V, (2018), "In Pursuit of Sustainable Rural Enterprises – Sahaj eVillage", Sugyaan, Management Journal of Sivasivani Institute of Management, pp 26-41, Vol 10(II), July-Dec 2018

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