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Publication Type : Conference Paper
Source : 12th International Conference on Marketing Strategies, held March 2020, IBA, Bengaluru.
Campus : Amaravati
School : School of Business
Year : 2019
Abstract :
Cite this Research Publication : Ramana Acharyulu A V., Vaishali Agarwal, "Unique and Unitary Marketing Strategies for emerging economies: Learnings from India", presented at the 12th International Conference on Marketing Strategies, held March 2020, IBA, Bengaluru.