amrita-school-business-asb-kochi-activities

ASTHRA - THE B-FEST

asb-kochi-activities-asthra-2014-best-managerASTHRA 2014, the flagship event of Amrita School of Business Kochi, was inaugurated on 24th January. The signature event was the Social Innovation Conclave. Distinguished speakers like Mr. Biju Varghese, Dr. Prem Nair, Shri Rajeev Mukundan, Dr Rajeev Khosla, Shri. Korath V. Mathew, Smt. Tanie Thomas, Shri K. Paul Thomas, Shri. Diego Guidi and Smt. Rajani Menon shared their views on social innovation.

Prof. Sunanada Muralidharan, Chairperson, Amrita School of Business, delivered the welcome address.

Sampoojya Swami Poornamritananda Puri, General Secretary, Mata Amritanadamayi Math, delivered the benedictory address.

ASTHRA 2014 was officially inaugurated by the dignitaries by lighting the lamp followed by the release of the souvenir ‘Sparsh’.

This was followed by an array of business events and games. Around, 25 colleges from India participated in these events.

Visit to Thattekad Bird Sanctuary and Pooyamkutty Dam

ASB Visit to Thattekad Bird Sanctuary and Pooyamkutty DamAs a part of the SAPG course, the second year MBA students were taken for a one day trip on 26th of February, 2014 to Thattekad Bird Sanctuary and Pooyamkutty Dam. The Salim Ali Bird Sanctuary (Thattekad Sanctuary) is located in the Kothamangalam Taluk of Ernakulam District. Salim Ali, one of the best known ornithologists described this sanctuary as the richest bird habitat on peninsular India.

Pooyamkutty is a small city in Ernakulam district, Kothamangalam Taluk, blessed with natural beauty, situated along Pooyamkutty river, a tributary of the Periyar. The dam site on the Pooyamkutty River is submerged in one of the densest forests in the country. The area looks picturesque with its lush green tress and thick vegetation. The undergrowth is thick with vines, shrubs, creepers of every variety.

The visit to these beautiful places gave the students an insight into the importance of preserving natural heritage and the fact that there are scores of communities who still manage to be happy, with the barest of resources at their disposal.

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