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Course Detail

Course Name Media for Social Change
Course Code 24OEL645
Program Master of Science in Chemistry ( M. Sc. Chemistry )
Credits 2
Campus Amritapuri , Coimbatore , Mysuru

Syllabus

Unit 1

Health CommunicationIntroduction to theories in Health Communication. Awareness on Health Issues Epidemic Diseases, knowledge about vaccination for various diseases – Health campaign will be organized with the help of Medical Practitioner.

Unit 2

Radio for Social ChangeAwareness on Edaphic Issues – Soil Pollution, Water Pollution and other forms of pollution. AntiPollution campaign will be organized with the help of Environmental Scientist or Journalist.

Unit 3

Social Media ActivismAwareness on Blood Donation How a tiny red drop makes someones life Green. Awareness campaign willbe organized based on Eye Donation.

Unit 4

Development Communication and Social LearningLocating the remote village where basic amenities like Water, Toilet facilities are not available – A campaign with the involvement of government officials and social scientists.

Unit 5

Participatory Communication for Social ChangeOrganic Farming – Awareness of Organic Farming. Benefits of organic farming in the materialistic world. A campaign cum workshop will be conducted by inviting experts from Agricultural Husbandry.

REFERENCES

1.Tillman, C. (2006). Principles of occupational health and hygiene: an introduction. Allen & Unwin.

2.Thayer, Lee, (2014) Mental Hygiene: Communication and the Health of the Mind.

3.Harrison, R. M. (2001). Pollution: causes, effects and control. Royal Society of Chemistry. Wilhelm, J. (2016). Environment and Pollution in Colonial India: Sewerage Technologies Along the Sacred Ganges. Routledge.

4.Charbonneau, J., & Smith, A. (Eds.). (2015). Giving Blood: The Institutional Making of Altruism. Routledge.

5.Agarwal, Arun K (2007) Standard Operating Procedures(sop) For Hospitals In India. New Delhi:

6.Atlantic Publishers

7.Hall-Matthews, D. N. J. (2005). Peasants, Famine and the State in Colonial Western India.

8.Basingstoke: Palgrave Macmillan.

9.Thottathil, S. E. (2014). India’s Organic Farming Revolution: What it Means for Our Global Food System. University of Iowa Press.

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