Faculty at Commerce and Management conducts research in the fields of individual expertise, frequently working alongside research assistants and doctorate students.
Some of the researches being undertaken in the areas of:
Finance:
Corporate Finance and Strategy, Financial Markets and Institutions, Market Microstructure, Behavioral Finance, Agricultural credit societies and Commodity Derivatives.
Marketing:
Green Marketing mix on consumer behavior, Contract Farming in medicinal plant farmers, Organic Products, Buying Behavior, Economic Efficiency of milk production among dairy farmers, Traditional Bamboo handcrafts marketing practices, general marketing behavior, Personality issues in workplace, and branding.
Human Resources:
Work-Life Balance and Work-Family Enrichment, Workplace Diversity and Inclusiveness, Spiritual intelligence in Employee Job Stress, Employee Well-Being Issues, CSR Practices in Indian Organizations, Employee Relations, Employer Branding, Employee Engagement, Technology and Human Interface, Positive organizational behavior.
General Management:
Waste Management, Start-Up policy initiatives in Kerala, Green Banking Practices, Servant Leadership in Teaching, corporate Governance, Supply Chain Management, Technology Management, Back water Tourism and Sustainability.
Placement Details
Students are guided toward placements with highly regarded companies like Deloitte, KPMG, Federal Bank, Cognizant, and other comparable firms after successfully completing the programme. Students are given access to the Vidyamritam Extra Mural Lecture series, an expert lecture series on industrial and societally relevant themes, in order to continuously establish rapport with top management of reputable firms. Additionally, the students receive specific instruction to help them prepare for several competitive tests.
Career Prospectus
Additionally, specialized training is offered to increase students’ aptitude, communicative, and logical skills in order to enhance their professional possibilities. The curriculum and syllabus are created so that students will have a direction for taking competitive exams and aspiring to further education. There is provided specialised training for the UGC NET/JRF qualifying exam.
Department Activities
Every year, the Department of Commerce engages in a number of activities :
- Workshops are held on structural equation modelling using AMOS, hands-on sessions on data analysis using SPSS, research report writing, how to write good articles, financial analysis – balance sheet, GST, etc.
- Guest lectures from prominent industry figures are occasionally given on campus.
- The AVYUKTA Annual Commerce and Management Fest is held.
- Seminars on topics including digital marketing, goods and sales tax, and logistics management are organised.
- Recently, the Business Development Club launched an awareness event on several entrepreneurship routes through a Panel Discussion on “Successful Entrepreneurship” in collaboration with DIC, Kochi.
- Visits to businesses such as FACT, CUMI, CICFS, HIL, and BPCL are made.