Publication Type : Conference Paper
Publisher : Springer Nature Switzerland.
Source : In Technology-Driven Business Innovation: Unleashing the Digital Advantage, Volume 1 (pp. 353-365)
Campus : Amritapuri
School : School of Business
Year : 2024
Cite this Research Publication : Harikrishnan, R., Mohan, L., & Shivdas, A. (2024). Green consumers purchase intentions and sustainable consumption of organic food products: a conceptual framework for the Indian middle-class market. In Technology-Driven Business Innovation: Unleashing the Digital Advantage, Volume 1 (pp. 353-365). Cham: Springer Nature Switzerland.