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Publications
Examining the Consumers’ Preference towards adopting the Mobile Payment System

Publisher : International Journal of Electronic Finance

Publications
Quasi Bayesian Estimation of Stress Strength Model for the Power Functions Distribution

Authors : Dhanya M., Jeevanand, E. S.

Publisher : Indian Institute of Management

Publications
Estimation of P(Y<X) of Power Function Distribution

Authors : Dr. Dhanya Manayath, Jeevanand, E. S.

Publisher : Mahatma Gandhi University

Publications
Acceptance of mobile payments and UPI technology

Authors : Sruthy S. Pillai, Sandhya G., G. Rejikumar

Publisher : International Journal of Business Forecasting and Marketing Intelligence

Publications
Thematic Analysis to Assess Indian Consumers Purchase Intention for Organic Apparel

Authors : Sandhya G., Mahapatra K. S.

Publisher : The Qualitative Report. (2018)

Publications
Digital Marketing and Business-to-Business Relationships: A Close Look at the Interface and a Roadmap for the Future.

Authors : Charles Hofacker, Ismail Golgeci, Kishore Gopalakrishna Pillai, David Marius Gligor

Publisher : Emerald Publishing Limited

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