A Date-wise Narrative of Activities and Impact
The WE Project Store continued its efforts to strengthen women-led livelihoods and community engagement throughout March 2026, marked by a series of meaningful activities, collaborations, and achievements across different regions.
March 3, 2026
The store received an order from the MBA School for ten hand-painted customized pouches in connection with International Women’s Day. These pouches were crafted by Adithya, an artisan trained under the AMRITA Sankalp Avsar Project – 2023, reflecting both skill development and market linkage support.
March 4 & 5, 2026
The WE Store team participated in the Haritham 2026 – Eco Alternatives to Plastic Expo cum Sales, organized by the Kerala State Pollution Control Board at the Jawaharlal Nehru International Stadium Ground, Kaloor, Ernakulam. The event provided a platform to showcase eco-friendly and sustainable products created by women artisans, helping expand visibility and outreach.
March 4, 2026
The media team from Mathrubhoomi visited the Sivasakthi Tailoring Unit associated with the Sankalp Avsar batch of students. The work of women artisans trained under various AMMACHI Labs and CWEGE initiatives was featured in the newspaper, coinciding with International Women’s Day and highlighting their dedication, craftsmanship, and journey towards sustainable livelihoods.
March 5, 6, 7 & 11, 2026
French photographer Eleonore visited the CWEGE office and received an orientation on the WE Project Store. During her visit, she documented artisans including Aswathy, Bincy, and Adithya at their residences, capturing their work and personal journeys as part of a broader effort to highlight artisan stories and visual narratives.
March 13, 2026
An exhibition was organized at the Amritapuri Campus in connection with the Bharathiya Kisan Sangh event, where approximately 700 visitors engaged with the display. This provided a valuable opportunity to showcase products and raise awareness among a diverse audience.
March 24, 2026
Multiple significant activities took place. An order was received for six V-neck elastic dresses to be shipped to Australia for Tula The Label, an ethical clothing brand known for sustainable practices. The production was carried out by artisans at AMMACHI Labs and CWEGE, with Sumalakshmi Chechi contributing to the stitching process. On the same day, Anirban, a textile designer and devotee from Canada, placed an order for five embroidered pouches. The embroidery was completed by Jyoti Chechi, and stitching was done by Vijayalakshmi Chechi, both trained under the Vishwakarma Project 2025.
The Anirban, a textile designer and devotee of Amma from Canada, placed an order for five embroidered pouches. The embroidery work was done by Jyoti Chechi, and the pouches were stitched by Vijayalakshmi Chechi. Both were trained under the Vishwakarma Project 2025 conducted by AMMACHI LABS.
March 26, 2026
Muskan Chhatwal, the in-house fashion designer, visited the newly established center in Harsani and conducted training sessions introducing participants to a pleated wrap skirt design by a US-based designer. The session included foundational training in measurements and practical exercises to strengthen tailoring skills.
March 27, 2026
Anirban placed another order for five Jagannathpuri crochet dolls and five keychains, which were completed by Bincy Chechi, trained under the Sankalp Avsar Project 2023. On the same day, Muskan continued her training sessions, guiding participants in working with larger fabric lengths while also engaging younger children in creative activities to maintain an inclusive and focused learning environment.
March 29, 2026
The WE Store team in Harsani engaged the local community in setting up the center, encouraging ownership and participation. Community members, including Priyanka and Jithu, contributed to organizing and inventory efforts, while digital skills such as Excel were introduced to support operational management. Additionally, Anirban placed another order for five mirror hand-painted peacock bags, created by artisans trained under earlier AMMACHI Labs and UNDEF programs in Kozhikode.
March 31, 2026
The WE Store team supported Adithya in obtaining a PAN card by assisting with the application process and providing real-time guidance. This initiative enabled her to access formal financial systems and positioned her to support other artisans in the future, reinforcing the broader goal of digital inclusion, capacity building, and long-term sustainability.
