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Investigating the Willingness to Pay for Organic Apparel in an Emerging Market

Publication Type : Conference Proceedings

Publisher : Society for Marketing Advances

Source : Society for Marketing Advances 2020, Fort Worth, TX, United States, November 4-7. 2020.

Campus : Coimbatore, Kochi

School : Department of Management, School of Business

Verified : No

Year : 2020

Abstract :

Cite this Research Publication : Sandhya G., Deepak Gupta, Shobhana Madhavan. Investigating the Willingness to Pay for Organic Apparel in an Emerging Market, Society for Marketing Advances 2020, Fort Worth, TX, United States, November 4-7, 2020.

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