Publication Type : Journal Article
Publisher : JOURNAL OF INFORMATION, KNOWLEDGE AND RESEARCH IN BUSINESS MANAGEMENT AND ADMINISTRATION
Source : JOURNAL OF INFORMATION, KNOWLEDGE AND RESEARCH IN BUSINESS MANAGEMENT AND ADMINISTRATION (2013)
Url : http://www.ejournal.aessangli.in/ASEEJournals/MBA10.pdf
Campus : Kochi
School : School of Engineering
Department : Mechanical
Verified : Yes
Year : 2013
Abstract : In this era of globalization and volatility of the financial market, achieving competitive advantage is an inevitable necessity for industrial units. This applies to all kinds of industries namely the large, medium and the small scale. Industrial units having competitive advantage undoubtedly have an upper hand. There are several factors that operate both exogenously and endogenously in achieving such an outcome. One of the important factors in achieving critical success, which the author thinks is vital, is Strategic Leadership provided by an industrial unit. This Paper is a preliminary enquiry to study the correlation between the strategic leadership and competitive advantage that industrial units can derive. In order to achieve this objective an empirical investigation has been made and the results analyzed. The questionnaire format has been adopted to collect the necessary information. This Paper is part of a larger study undertaken by the researcher.
Cite this Research Publication : A. N. S. A. N. T. O. S. H. KUMAR and JYOTHI, A. N., “STRATEGIC LEADERSHIP AND COMPETITIVE ADVANTAGE: A PRELIMINARY EMPIRICAL INVESTIGATION OF SELECTED SERVICE UNITS/ESTABLISHMENTS OF MYSORE CITY”, JOURNAL OF INFORMATION, KNOWLEDGE AND RESEARCH IN BUSINESS MANAGEMENT AND ADMINISTRATION , 2013.