Rural women, especially in tribal communities, are often a marginalized group when it comes to bringing in a sustainable income for the family. To address this, the lemongrass distillation unit was designed for women to operate and subsequently sell the distilled oil to earn an income.
The Study/Innovation :
After conducting several semi-structured interviews, the team brainstormed, designed and conducted several skill development workshops and income generation activities. Several women empowerment activities and programs were also implemented as well. These programs resulted in enhanced women participation. Women could identify themselves with a higher possibility and aspiration. The team worked in a hands-on way with the women to understand their challenges and subsequently design interventions that can produce the desired results.
This team also looked into a broad business management plan for the lemongrass oil distillation factory and proposed a 1st level business model to help develop it as a sustainable social enterprise.