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Admissions
Publications
Smartphone Buying Behaviour Among Youth In The Emerging Economies: A Study Conducted In India

Publisher :Journal of Economics, Marketing, and Management

Publications
The impact of Electronic Word of Mouth (E-WOM) on Social Media for the promotion of new movies

Publisher :IJSMMRD

Publications
Formation of Memorable Tourism Experience and its influence on Destination Image- Evidences from Literature

Citation : Dr. Vinith Kumar Nair and M. Raju, “Formation of Memorable Tourism Experience and its influence on ...

Publisher :International Journal of Qualitative Research in Services (IJQRS

Publications
Movie Promotions through Social Media Platforms: A study on Visibility and Content Sharing Influence through eWOM among Young Moviegoers

Publisher :Advanced Research in Dynamical & Control Systems

Publications
Study on the Impact of various factors of eWOM and Visibility on Social Media for promoting Newly Released Movies

Publisher :Effulgence

Publications
Customer’s Operational Risk towards Electronic banking products and its Mitigation: a Covariance Based Structural Equation Modeling Approach

Citation : M. Aravind and Dr. Vinith Kumar Nair, “Customer’s Operational Risk towards Electronic banking pr ...

Publications
Islamic Financing: A Framework for the Underprivileged

Publisher :ICFAI

Publications
Entrepreneurship Orientation among management students in Kerala
Publications
Purchase Pattern of Cosmetics among Consumers in Kerala
Publications
Consumers’ Perception on Product Related Aspects of Mobile Services
Publications
Management of Creativity & Entrepreneurship- A Case Study on Prasad Film Laboratories

Publisher :MICA

Publications
Perception regarding vacations: A Study of Vacations in Kerala
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