About Research @ Amrita School of Business, Coimbatore

In an era where knowledge creation and applied research is being acknowledged as the primary basis for the development and growth of society, ASB is also moving in the same direction. Amrita is one of the few B-Schools in the country where a doctoral Program in Management is offered. The doctoral Program was started by ASB with a view to encouraging the aspiring scholars to take up research in the country. The first batch of the doctoral Program was commenced in 2009.

The ASB faculty has over the years published in some of the top peer reviewed international journals of their respective fields. This list includes Annals of Operation Research, European Journal of Operations Research, International Journal of Applied Economics and Econometrics, International Journal of Operations Research, International Journal of Production Economics, International Journal of Systems Science, OPSEARCH, Journal of Business Ethics, Journal of Financial Economics, Journal of International Business Studies, Academy of Management, Academy of Management Review, Long Range Planning, and Leadership and Organizational Development Journal.



The Schools offers BTech program in Computer Science & Engineering, Electrical & Electronics Engineering, Electronics & Communication Engineering, Mechanical Engineering, BTech Honors in Computer Science, Electronics & Instrumentation Engineering and Civil Engineering.

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Industry Interactions

25 program offerings that span a wide range of specialisations at Amrita Schools of Engineering under Amrita Vishwa Vidyapeetham across the campuses. All Graduate Aptitude Test in Engineering (GATE) qualified students can avail monthly stipend as Amrita Vishwa Vidyapeetham

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The Doctor of Philosophy (PhD) program in Engineering prepares students for careers in research and academia. The degree signifies independent research and high academic achievements. The university encourages research in interdisciplinary subjects across different themes.

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Pragyan is the Newsletter of Amrita School Business Coimbatore

October 2017

Pragyan is the Newsletter of Amrita School Business Coimbatore

February 2017


Title Publication Type Authors Year

Indians’ choice of payment mode(s): A study based on the impact of demonetization

Smart Innovation, Systems and Technologies

H.A.Moses Jayakumar; D. Gupta; S.S.C.Joshi A.


Personalized Health Monitoring System for Managing Well-Being in Rural Areas.

J Med Syst

P. Nedungadi; A. Jayakumar; Raghu Raman


Exploring restorative potential of biophilic servicescapes

Journal of Services Marketing

K. Purani; Dr. Deepak S. Kumar


Influences of ‘appscape’ on mobile app adoption and m-loyalty

Journal of Retailing and Consumer Services

Dr. Deepak S. Kumar; K. Purani; S.A. Viswanathan


Hotel Categories and Customer Reviews

International Journal of Pure and Applied Mathematics

D.Sangeetha G.; K. Siddharth; S. Sudhakar