| Course Name | Entrepreneurship Development |
| Course Code | 24COM311 |
| Program | B.Com. (Specialization in International Finance) |
| Semester | 6 |
| Credits | 4 |
| Campus | Mysuru |
Entrepreneurship – Definition – Entrepreneurial Characteristics and Skills – Functions of An Entrepreneur – Types of Entrepreneurs – Entrepreneurship – Advantages and Disadvantages – Women Entrepreneurship – Need – Prospects and Problems and remedies of Women Entrepreneurs- Role of Entrepreneurship in economic development of the country.
Business Idea – – Sources of Business Idea – Business Idea Evaluation – Porter’s Five Force Model – SWOT Analysis – Brainstorming. Intellectual Property – Trademarks – Patents –
Copyrights – Geographical Indications. Business Plan – Process of Writing a Business Plan – Uses – Kinds.
Starting up of a Business – Basic Start-up Problems – Buying a Business – Process of Buying
– Franchising – Challenges of Buying a Business. Entrepreneurship Development Programmes – Needs- Stages and Limitations.
Institutional support and incentives to entrepreneurs-Types of finance- long term and short term – District Industries Centre (DIC) – Small Industries Development Corporation (SIDCO)- National Small Industries Corporation (NSIC)- Small Industries Development Bank of India (SIDBI)- Khadi Village Industry Commission (KVIC)- Small Industries Service Institute (SISI) – National Entrepreneurship Development Board (NEDB), Classification of Incentives.
MSMED Act 2006- Micro Small and Medium Enterprises (MSME)- Definition- Functions – Role of MSMEs in economic development – Causes of Sickness among MSMEs – Remedies to overcome sickness- Rehabilitation programmes.
Course Objectives:
To equip students with the knowledge and skills for entrepreneurial endeavours.
Course Outcomes:
Students will be able to
CO1: Understand the basic concepts of entrepreneurship and entrepreneurs.
CO2: Gain knowledge about the different sources of business ideas and business evaluation.
CO3: Understand various factors for starting up a business and to gain knowledge about entrepreneurship development programs.
CO4: Gain knowledge on various institutional support and incentives.
CO5: Understand the role of MSMEs in promoting entrepreneurship.
|
COPO |
PO1 |
PO2 |
PO3 |
PO4 |
PO5 |
PO6 |
PO7 |
PO8 |
PO9 |
PO10 |
|
CO1 |
3 |
2 |
2 |
2 |
1 |
1 |
1 |
2 |
1 |
2 |
|
CO2 |
3 |
2 |
3 |
2 |
2 |
1 |
1 |
2 |
1 |
2 |
|
CO3 |
3 |
2 |
3 |
2 |
2 |
1 |
1 |
2 |
1 |
2 |
|
CO4 |
3 |
2 |
3 |
2 |
2 |
1 |
1 |
2 |
1 |
2 |
|
CO5 |
3 |
2 |
3 |
2 |
2 |
1 |
1 |
2 |
1 |
2 |
Textbooks:
References:
Entrepreneurship: Robert D. Hisrich, Tata McGraw Hill Publications
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