Before the commencement of the 7th edition of Asthra- The International Symposium, there were some precursor events that not only drove the attention of the target audience to the main event but also provided a platform for the students to participate in social activities. ‘Vidya- Learning with Fun’, a prelude to Asthra, the flagship event of Amrita Vishwa Vidyapeetham Department of Management, emerged as a knowledge sharing session for the students who participated in the event.
The two-day event was supported by SWASTI team (health and wellness initiative of Amrita Institute of Medical Sciences, Kochi) and around 20 students from Al Farookhia School, Ellamakara Govt. High School and Amrita Vidyalayam attended the event with the consent of the school authorities. The first day of the event covered aptitude, quiz and games. The events of the second day were focused on dilemmas of students from 8th to 12th standards regarding building the foundation for their higher education. Apart from guidance on choosing the right streams for higher education, the session also focused on improving the aptitude and communication skills of the students, and guiding them to lead a healthy lifestyle. The second day of the event was also an attempt by the SWASTI team to create awareness on health and obesity, drugs, depression among students and social connectedness
Professor Sunanda Muralidharan, Chairperson, MBA programme, Kochi, briefed the audience about ASTHRA and the pre-ASTHRA events. Dr. Valsaraj Menon, Additional Medical Superintendent of Amrita Institute of Medical Science inaugurated the function. He also appreciated the MBA students for their efforts to inspire the young generation and widen their knowledge in various aspects of life. The faculty coordinator of ASTHRA Dr. MuraleVenugopal also addressed the audience and spoke about Vidya as a platform to enhance the skills of the students.
The Department of Management, Amrita Vishwa Vidyapeetham, Kochi (DOM- Kochi), organized a colloquium for the management students on the topic on ‘Career Building’ on October 13, 2017. The session was handled by Mr. C. A. Jayaprasad Ramakrishna, Financial Controller in Papua New Guinea (PNG) of QBE Insurance.
He addressed the students, who are from diverse educational backgrounds, on the diverse career choices and career opportunities for MBA students.
In the ending session, he invited questions from students and provided ample opportunity for them to clear their doubts on their respective domain of interest.
In an endeavor to protect and contribute to Mother Earth, the students of Department of Management, Amrita Vishwa Vidyapeetham, Kochi Campus (DOM-Kochi), planted saplings on November 1, 2017, the day which is celebrated as ‘Kerala Piravi Dinam.’ The noble act was performed as part of the outreach event, ‘Prana’, a prelude to the flagship event of Asthra 2017, the International Symposium organized by Department of Management, Amrita Vishwa Vidyapeetham, Kochi Campus. The inaugural function of the programme was held at Jawaharlal Nehru International Stadium, Kochi, Kerala. Dr. Abdul Ghani, a social activist, who is known as ‘the Green Man of India’ was the Guest of Honor and Mr. C. N. Mohanan, Chairman of Greater Cochin Development Authority (GCDA) was the Chief Guest for the day. The inaugural function inspired the audience and boosted the spirit of the students with the insightful address of the invited guests.
The students selected the theme of “Plant a Sapling” and took the meaningful theme to the next level by planting saplings inside the stadium premises and some other selected places. The faculty members and staff members of Department of Management, Amrita Vishwa Vidyapeetham, Kochi campus, accompanied Amrita students to S. R. V. Higher Secondary School, Ernakulam and Govt. Girls Higher Secondary School, Ernakulam, where they planted saplings inside the school premises and distributed saplings to school children with the consent of the school authorities to promote the campaign.
Amma’s world is full of love and innocence that she shares with everyone and embraces everyone with her heart full of compassion. Her love towards humanity is reflected on the faces of people who are pure at heart. A visit to Amrita Institute for Differently Abled (AIDA) will definitely changes one’s perception towards disability. As part of Social Outreach programme in Amrita Vishwa Vidyapeetham Department of Management, Kochi, students, faculty and staff members visited ‘Amrita Institute for Differently Abled’ on 17th August 2017 and spent quality time with the students and teachers of the institute. MBA students of Kochi campus developed a different view towards life and understood their share of responsibility towards the society. The fund collected from the students, faculty and staff was donated to the institute to buy physiotherapy equipment for treatment of children with special needs. The sight of innocent children trying to please everyone with their dancing and singing talents was beyond comparison.
Managing an organisation is a skill that one can hone by pursuing a course on management. But the true strength of a manager is accomplished only by understanding his social responsibility too.. On 6th July 2017, Sri. K. Sathyan (District Judge), currently Member Secretary, Kerala State Legal Services Authority (KELSA), functioning at the High Court of Kerala, addressed our budding managers and guided them on how to be “socially responsible” as managers. His session emphasized the point that the students should pay their dues back to the society once they are able to create their own identity .
In the recent years, when students are spoiled for choices to choose the right career, accurate and timely guidance makes a world of difference to their life. On 14th July 2017, Mr. Salil Pillai, Senior Manager - Customer success, Middle east & Gulf,Software-As-A-Service Suite, Oracle, guided and shared his thoughts on career choice to the students at Amrita MBA Programme, Kochi. He expressed his views on recent technological advancements and their influence on the students' choice of career. His emphasis on ‘Personality’, ‘Perseverance’ and ‘Passion’ showed new dimensions to the students to opt for the right career. An analysis of following the trends in choosing career and going with the passion was the most useful part of the session.
Apart from training the students on the specific topic from their programme, at Amrita, it is believed that inspiring the students to deal with practical situations in life to stay afloat in various competitions is equally crucial to garner success. On 13th July, Mr. Varghese Cherian, Director, Osmosis Australia, discussed various phases of life that individual can make use of to bring a quality twist in life and reach the competitive edge to carve a niche in the society. A part of the session was also a comparative study of the culture, professionalism and educational variation between India and Australia.
Amrita School of Business (ASB), Kochi, inaugurated its 9th MBA Batch on 10th July 2017 in the presence of Sampoojya Swami Purnamritananda Puri, General Secretary, Mata Amritanandamayi Math.Swamiji delivered the benedictory address and guided the students on self control which is a crucial factor influencing success in life. Prof. A. Damodaran, Professor, IIM Bangalore and IPR Chair on IP Management- MHRD, was the chief guest of the function. He talked about the technological revolution, its implications for MBA programmes, and its impact on mankind. Dr. Sankaran K., Registrar, Amrita Vishwa Vidyapeetham, presided over the function and briefed the audience on Amrita Vishwa Vidyapeetham, its growth and achievements since its inception. Prof.Sunanda Muralidharan, Chairperson, School of Business, Kochi, and Dr. P. K.Viswanathan ,Professor, School of Business, Kochi, also shared their thoughts during the function.
At Amrita, we have always cherished the rich culture of India and celebrated the spirit of Indian traditions. Guru Purnima being one of the most important festivals to adore the relationship between Guru and disciples, students, faculty and staff of Amrita MBA Programme Kochi, participated in the Guru Purnima celebration in the campus. With rituals of Guru pooja and Matru pooja, the function celebrated the glory of paying respect to gurus and mothers.
Learning from industry players is a crucial aspect of professional programmes that allows the students to expand their range of knowledge. Amrita MBA Programme, Kochi, attempts to create ample opportunities for the students to get better exposure while learning from eminent and experienced personalities from various industries. On 8th July 2017 students of Amrita MBA Programme, Kochi, had an opportunity to attend a session titled “INDIAN TRADE AND ITS GLOBAL PERSPECTIVE” led by Mr. Amlan Ray, Head , Education Business - Jain TV, New Delhi. He discussed the importance of International Business for developing countries like India. He also discussed the contribution of Indian trade in global market during three phases of India’s history- the period before British rule, during British rule and post-independence era.
Success in career being the ultimate goal for students pursuing professional programs, at Amrita MBA programme, Kochi students are regularly encouraged and trained to brush up their skills to achieve their desired goal in their career. This time, on 27th June, students had an opportunity to learn the skills of successful career from Mr. Madhu V Ganesh, Country Head India/Bangladesh and Sri Lanka of VICI, who discussed the crucial points that are essential for the students to scale new heights in their career. The topic of the day was “Skills and Aptitude for a Successful Career”, and Mr. Madhu V Ganesh shared different aspects of his 32-years of experience and how soft skill helped him shape his career. Along with that, in the session, he discussed the importance of positive attitude to face challenges.
A Session For Health Management
Commemorating the International Yoga Day, that the whole world celebrates irrespective of religion and nationality, students of Amrita MBA Programme, Kochi campus, attended the yoga session, led by eminent personalities, at the Regional Sports Centre, Kochi on 21st June 2017. The previous day, the students had participated in an elaborate session of Integrated Amrita Meditation (IAM) techniques in the campus. Reaping the benefits of yoga in the day-to-day life and enhancing the inner power of the students to incorporate it for their academic success is the motive behind introducing students to yoga sessions.
It was a privileged occasion for the students at Amrita MBA Programme, Kochi, to widen their perspective in Logistics when Mr. Lenny Abrao, Group Director - Abrao group of companies, explained the basic concept of Logistics to the students along with supply chain management and transport logistics management. He also explained 3PL (Third Party Logistics), the global scenario in the fields of logistics, the technologies involved in logistics, logistics in India and its opportunities in the insightful session held on 19th June.
The first year students had an opportunity to be a part of a seminar on “Indian Economy and The Economic Survey 2017-18", co-organised by the Kerala Economic Association and the Department of Economics, St. Teresa's College, Ernakulam. The major highlight of the event was the session by Dr. Arvind Subramanian, Chief Economic Adviser, Ministry of Finance, Government of India, with whom the students had an excellent interaction and could clarify their doubts regarding various macro economic aspects .Other speakers included Dr. M. A. Oommen, Senior Economist, and Dr. S. Irudaya Rajan, President of KEA.
Amrita MBA Programme, Kochi, is fortunate to have Prof. Staffan Lindberg, Professor Emeritus in Sociology, Lund University, engage in an interactive session with students and faculty. He is a sociologist with 50 years’ experience of research on contemporary social change in India. He discussed various aspects of traditional and modern universities and education, emphasizing on the importance and advantages of research orientation. He also shared his viewpoints on the influence of science in present day industries. Additionally, he threw light upon the strengths and challenges of the Indian social system from the experiences he accumulated through his research.
Life teaches many lessons that are crucial for everyone in each stage of life. Professional skills, along with the real-life experiences, shape the personality of a human being. Hence, as part of Social Outreach activities, Students and faculty members of Amrita MBA Programme, Kochi, visited ‘Amrita Institute for Differently Abled’, at Vallummel, Kochi on 19th January 2017, under the guidance of Dr. N.R. Menon. They spent time with the students and inmates there, who exhibited their talents in dancing, singing and acting. Will power and hard work can overcome all barriers of life.... as was proven by these Special Students of Amma.
Amrita MBA Program, Kochi Campus conducted ASTHRA Sixth Edition, an International Symposium on the theme “Analytics: Transform Insights into Action”, at Amriteswari Hall on December 9th, 2016. The symposium was aimed at providing a platform for the students and participants to expand their awareness about the increasing importance of the analytics domain. Distinguished industry personalities shared their experience and insights on innovative applications of analytics in key sectors. The speakers of the sessions were Mr. Jose Maliakal, Associate Partner, IBM, Mr. Sasi P.M, Associate Director,C-DAC, Trivandrum; Mr. Rakesh Pillai, Principal Data Scientist, Visual IQ ; Dr. Prasad Potluri, Prof. of Robotics and Textile composite and Director of research at Northwest Composites Centre, Manchester ; Dr. K.P. Soman, Head, Centre for Excellence in Computational Engineering and Networking (CEN) , Amrita Vishwa Vidyapeetham ; Dr. Arthur Wilkinson, Senior Lecturer at School of Materials, University of Manchester.
Prof Sunanda Muralidharan, Chairperson, Amrita Vishwa Vidyapeetham, delivered the welcome address. Sampujya Swamiji Purnamritananda Puri, General Secretary, Mata Amritanandamayi Math, rendered the benedictory address.
It was a day of celebration and excitement for everyone at Amrita MBA Programme, Kochi. Our alumni made it special as they took time out of their busy schedule to attend the Alumni Meet, interacted with students and faculty, and shared their experiences. The occasion was held at Shri Krishna Hall on 9th October 2016.
As a prelude to ASTHRA, the well-renowned International Symposium conducted by Amrita MBA Programme, Kochi scheduled to be held on 9th December, 2016, the students of Amrita MBA Programme, Kochi organized a blood donation camp ‘PRAANAH’ at Amrita Institute of Medical Sciences (AIMS) campus on 4th November, 2016. Prof. Sunanda Muralidharan, Chairperson, MBA Programme Kochi, welcomed the gathering and lauded the students for this thoughtful initiative. Dr. Prem Nair, Medical Director, AIMS, Kochi inaugurated this camp and highlighted the important role of blood donors in saving precious lives. The camp received a very good response with many donors participating in this noble cause.
Onam Celebration, at Amrita MBA Programme, Kochi, was celebration of festivity, colors, joy and rich tradition of ‘Onam’. The eventful day began with ‘Pookalam’ competition and followed by prayer, message from Chairperson, dance performance by students, games, and traditional ‘Onasadya’. The faculty and other staff members also participated in the events and enjoyed the day. On and off-stage performance of the students were worth watching.
Omkara Cultural Fest witnessed the enthusiasm, versatile talents and spirit of students at Amrita MBA Programme, Kochi, who celebrate and participated in the occasion with gusto at Shri Krishna Hall on 24th August 2016. On and off-stage competitions such as solo and group dance, singing, mime, face painting, etc. were conducted that not only provided opportunities to the students to prove their talents but also created unforgettable moments for everyone.
Students of Amrita MBA Program, Kochi, attended the IAM (Integrated Amrita Meditation) session at the Shree Krishna Hall, Amrita MBA, Kochi campus on 15th July 2016. Mr. Vinod Kumar K, Director- Project Delivery, Amrita Technology, AmritaPuri, explained the benefits of IAM- meditation and shared necessary information about the IAM techniques with the students. IAM is a strategically designed practice that combines yoga, pranayam and meditation to create wonderful effect on body and mind. The IAM techniques are customized to manage the modern-age stress as the traditional methods of yoga and meditation are blended together to strengthen one’s inner power. The students found the session to be informative, and the unique meditation techniques to be effective.
Amrita MBA Program, Kochi Campus added another feather to its cap as it was chosen by McGrawHill Education (MHE) to launch the first-ever 'McGraw Hill SmartBook Champions' award. The 'SmartBook Champions' award honors the top performing students of courses based on the innovative SmartBook platform from McGraw Hill Education. The MBA Programme at Kochi campus stands out as the first within Amrita Vishwa Vidyapeetham to adopt a SmartBook from MHE. Dr. Vivek Menon, Associate Professor, successfully introduced the SmartBook 'M: Information Systems, 3/e, by Paige Baltzan' for the Management Information Systems (MIS) course during the period from January- March 2016 for MBA 2015-2017 batch. In the event held on July 14, 2016, Mr Girish Srinivasan, Director- Sales for Higher Education & Professional Division, McGraw Hill Education, distributed the prizes to the winners of the inaugural edition of 'McGraw Hill SmartBook Champions' series. Ms. S. Revathi Nair emerged as the SmartBook Champion for the MIS course and received a special trophy and certificate of appreciation. Mr. Sreejit K., Ms. Veena M., Mr. Suraj K., Ms. Surya Suresh and Ms. Nidhina P. received certificates of appreciation. On this occasion, Mr. Girish Srinivasan expressed his pleasure for interacting directly with the students for the first time. The prize distribution ceremony was followed by an interactive session between the faculty members and MHE team where they had a discussion on future use of SmartBook for MBA program.
Alumni Meet “SMRITHI” was conducted in a grand manner at ASB-Kochi Campus on 12th December 2015. All the MBA batches of ASB, Kochi were represented.
Dr. N. Gopalakrishnan (Director of Indian Institute of Scientific Heritage) spoke to the students of ASB, Kochi on the significance of leading a useful, purposeful, fruitful and meaningful life. He also emphasized the relevance of observation and listening for MBA students.
All the faculty members and students of ASB, Kochi observed the Sadbhavana Diwas by taking Sadbhavana Day Pledge.